USA WRITING INSTRUMENTS

USA Writing Instruments (SIC 3951) NAICS 322230

Market Value The USA writing instruments market grew by 1.4% in 1999, to reach a value of $1,403.0 million.

Market Sectors Ballpoint Pens is the largest sector of the USA writing instruments market, representing 58.8% of the market in value terms.

Market Shares The top three competitors in the USA writing instruments market (Bic, Paper Mate and Pentel) account for 71.5% of the market between them.

Market Forecasts In 2004, the USA writing instruments market is forecast to reach $1,489.2 million, an increase of 6.1% since 1999.

MARKET VALUE

The USA writing instruments market grew by 1.4% in 1999, to reach a value of $1,403.0 million.

The compound annual growth rate of the market in the period 1994-1999 was 2.0%. The strongest growth was in 1995, when the market grew by 5.0%.

Table 1: USA Writing Instruments Market Value: $Mn, 1994-1999

Market Value $ Mn % Growth

1994 1,270.0
1995 1,334.0 5.0%
1996 1,345.0 0.8%
1997 1,363.0 1.3%
1998 1,384.0 1.5%
1999 1,403.0 1.4%

CAGR, 1994-1999: 2.0%
MARKET SECTORS

Ballpoint Pens is the largest sector of the USA writing instruments market, representing 58.8% of the market in value terms.

The largest three sectors in the USA writing instruments market (Ballpoint Pens, Markers / Highlighters and Roller Pens) account for 81.2% of the total market.

Fountain Pens is the smallest sector of the USA writing instruments market considered, attributable for 3.9% of the market in value terms.

Table 2: USA Writing Instruments Market Segmentation by
Value: % Share, 1998

Sector % Share

Ballpoint Pens 58.8%
Markers / Highlighters 12.6%
Roller Pens 9.8%
Mechanical Pencils 8.1%
Porous Pens 5.4%
Fountain Pens 3.9%

Other 1.4%

Total 100.0%
MARKET SHARES

The top three competitors in the USA writing instruments market (Bic, Paper Mate and Pentel) account for 71.5% of the market between them.

Bic products account for the largest share of the USA writing instruments market, with 34.0% of the market in value terms.

The 'Others' segment accounts for 10.1% of the market.

Table 3: USA Writing Instruments Market Shares: % by Value, 1998

Company % Share

Bic 34.0%
Paper Mate 24.0%
Pentel 13.5%
Empire 8.4%
Pilot 6.0%
Pentech 4.0%

Others 10.1%

Total 100.0%
MARKET FORECASTS

In 2004, the USA writing instruments market is forecast to reach $1,489.2 million, an increase of 6.1% since 1999.

The compound annual growth rate of the USA writing instruments market over the period 1999-2004 is predicted to be 1.2%.

Table 4: USA Writing Instruments Market Value Forecasts:
$Mn (1998 Prices), 1999-2004

Market Value $ Mn (1998 Prices) % Growth

1999 1,403.0 1.4%
2000 1,419.8 1.2%
2001 1,432.6 0.9%
2002 1,449.8 1.2%
2003 1,471.6 1.5%
2004 1,489.2 1.2%

CAGR, 1999-2004: 1.2%




Source Citation:"USA WRITING INSTRUMENTS." Datamonitor Industry Market Research. Datamonitor, 2000. NA. InfoTrac Tourism, Hospitality, and Leisure eCollection. Gale. BROWARD COUNTY LIBRARY. 5 July 2009
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